Zoom removes friction from meetings, we remove friction from human connection.
Zoom Meetings have evolved rapidly, with frictionless joining, reliable performance, and Zoom AI Companion now turning conversations into summaries, tasks, and insights. But the human experience is still limited by a basic hardware problem: most webcams are positioned above the screen, away from the person you’re speaking with.
iContact Camera changes that. With a retractable arm that places the camera at eye level, meetings feel more natural and human. When paired with Zoom AI Companion, teams not only communicate more clearly in the moment, they leave meetings with clearer outcomes and follow-through.
The communication problem webcams don’t solve
Eye contact plays a critical role in video communication. Research shows it improves engagement, trust, memory, and overall communication quality. These benefits go far beyond image resolution or technical specifications.
Traditional webcams sit well above the screen—usually about 20 degrees from the person you’re speaking with. That misalignment subtly degrades communication, increases cognitive load, and contributes to video fatigue. Humans are highly sensitive to gaze direction, and research shows that to experience the benefits of eye contact, visual alignment needs to be within about 5 degrees.
iContact Cameras achieve this through a retractable arm that positions the lens exactly where you naturally look—without changing how you work or how Zoom operates. User preference data reinforces this: 88% of people prefer video calls that maintain eye contact over those that do not.
What makes iContact different
Most webcams compete on features like resolution or low-light performance. iContact focuses on alignment. That single change is what transforms how Zoom Meetings feel, making them more human while Zoom AI Companion handles the intelligence layer. This is why iContact is used not just for better presence, but for better outcomes.
Product lineup
The retractable arm iContact Camera Pro family is built around one core principle—natural eye contact—with form factors designed for different ways people use Zoom.
Pro is optimized for standard desktop monitors and everyday Zoom Meetings. ProHello is designed for Windows desktops and supports Windows Hello facial recognition, combining secure sign-in with eye-level video. ProXL is built for large desktop displays and external monitors, with an arm approximately 20% longer than Pro to maintain proper eye-level alignment on bigger screens. ProMini is designed for laptops, prioritizing portability and smaller screens. Integrated lighting and protective cases are available as optional accessories, allowing teams to further improve on-screen clarity and portability when needed.
Common objections and how to handle them
“The camera is expensive.” Compared to standard webcams, yes. Compared to the value of clearer communication, stronger trust, and better decision-making in every Zoom Meeting, the ROI is immediate.
"I don't want something covering my screen." We’re naturally wired to focus on faces, in fact, most users stop noticing the arm and often forget to retract it after the call.